Low cost, effective way to gain new customers
We believe in leveling the playing field for local businesses. We want to give every business, large or small, the opportunity to participate in Everything Roseville’s virtual neighborhood resource. Gaining only a few new customers a year would more than pay for the membership fees.
Simple, low maintenance opportunity to have a compelling online presence
We have designed Everything Roseville to solve a problem many business owners have . . . creating a positive and profitable local presence on the web.
Having an online presence is becoming more and more important as the digital age surges forward. Actually achieving that presence is not easy for most brick and mortar businesses. Maintaining a company website takes extra web-skilled staff and web-marketing knowledge to make it a profitable marketing medium. Online aspects of website visibility, findability, and functionality are areas that require years of experience to master effectively. Too often a website is used only as a static sales piece rather than a direct marketing tool.
With Everything Roseville, we make the process simple by taking over the “skilled web expert” responsibilities and asking businesses targeted questions to create the information that will attract new potential customers.
We promote the website, so you don’t have to
We will take our own marketing and advertising steps to let local residents know about this fantastic resource. We will encourage current visitors to sign-up to receive your coupons via Everything Roseville’s weekly coupon newsletter email.
We will also provide our business members with additional materials to help promote the website at their own location.
Benefit from localized searches placed through major search engines
Anyone who has used the Internet has probably used a major search engine to find what they are looking for. Localized searches (i.e. Roseville dentist, Roseville Italian Restaurant, etc) are becoming more popular as people turn to the web to research local businesses. We help make sure that the proper words and phrases appear on your content page to maximize the amount of targeted traffic your Everything Roseville business membership page will receive. Our site has also been structured and designed to be easily found in localized online searches.
Reach local residents through their email box
How often do you really check your snail mail? Once a day? Once a week? With such easy access to email, people tend to check their email numerous times a day or even numerous times an hour.
Residents can request (opt-in) to receive online coupons from local businesses. They will receive an email once a week with available offers from our business members. Our online coupons are organized into an easily browsed newsletter format. This allows customers to simply go through and print the specific offers they are interested in.
Assistance in developing a full page of content
to show the genuine “human side” of your business
We know that every business has an inspirational story behind it. Storytelling has long been an effective marketing tool. It takes a good story to connect with customers on an emotional level. People like dealing with other people, not company facades and branding.
We help you share your stories, so local residents can see the “human side” of your company. Exposing the passion and expert knowledge your company has in your field will attract customers to your business. To help you put your story into words, we have developed a short series of questions that will allow you to give a voice to this “human side” of your business.
Share your expert experience and knowledge with local residents
As a member, you will be invited to submit additional unique content articles (in addition to your full page of content about your business) that will emphasize expert knowledge you may have in your field. This will not only be an additional place to promote your business, but you will be showing potential customers that you really know your stuff.
These interesting and helpful articles may be buying guides, tips, or advice on purchasing the types of products and services you offer. If you are a gym, write an article about how to gain muscle tone. If you are a mini blinds company, write an article comparing and contrasting the variety of window coverings that are available. Customers will be attracted to your business through these informative articles and will feel like they know you before they even meet you or step into your business location.
If you like, we can make suggestions and help you develop article topics related to your business.
Eco-friendly way to advertise
Today we are all more aware of the impact our activities have on the environment. Offering advertising and savings coupons online helps to cut down on paper waste and other precious resources that are used in traditional printed mediums. Although we are not a replacement for traditional print advertisements, Everything Roseville is a great addition to any business marketing plan, tapping into customers who enjoy researching online before purchasing local goods and services. Everything Roseville offers an additional revenue stream with limited impact on the environment and precious resources.
Our focus is exclusively on creating a resource that connects local businesses with residents seeking products, services, or help in the local area.
Websites are dynamic projects that will change, grow, and improve over time. We will continue to add functionalities, opportunities, and information to www.EverythingRoseville.com that supports our mission of genuinely connecting local residents and businesses together.
